Design Your Business | Empowering Creative Women Business Owners Podcast By Jen Taylor | Certified Director of Operations Wedding Business Strategist and Coach cover art

Design Your Business | Empowering Creative Women Business Owners

Design Your Business | Empowering Creative Women Business Owners

By: Jen Taylor | Certified Director of Operations Wedding Business Strategist and Coach
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Are you a wedding professional who feels burnt out? Do you want your wedding business to work for you instead of the other way around? Does the stress and frustration of running your wedding planning, design, or creative business ever make you want to throw in the towel, give up on your dream, and start working on your resumé?

Stop right there! Host Jen Taylor understands how you feel and has answers for you.

When she started out over 20 years ago as a successful destination wedding planner in Washington and Maui, it wasn’t long before she recognized a need within the wedding industry for more organized systems and streamlined strategies. After all, smart workflows and processes are the key to a thriving wedding business and a happier life, both in terms of work and personal time.

Since then, she has received her certification as Director of Operations and has made it her mission to help wedding professionals and creative entrepreneurs design scalable systems, grow their businesses with confidence, and spend their time on what they love most—their craft, their couples, and their lives.

If you’re ready to stop reinventing the wheel and start building a wedding business that works for you, join Jen each week on the Design Your Wedding Business podcast, where she shares the resources, strategies, and support you need to succeed in today’s wedding industry.

To find out more, visit jentaylorconsulting.com

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Episodes
  • Your Sales Process is a System - Here's How to Build It
    Apr 6 2026

    What if the reason sales feel exhausting in your business isn’t because you’re bad at selling… but because you don’t actually have a sales system?

    In this episode, I’m breaking down how to turn your sales process into a clear, repeatable system that works every single time someone inquires. Instead of reinventing the wheel with every lead, second guessing your responses, or feeling emotional about whether someone books, I walk you through what it really means to build a sales system and why it changes everything. I also share how inconsistent sales often come down to inconsistent processes and how putting structure in place allows you to show up confidently and guide potential clients through the experience.

    Topics covered in this episode include:

    • A subtle shift that changes how consultations feel for both you and the client
    • Where most proposals quietly lose momentum
    • The part of the sales process that many people skip but where the real results often happen
    • A small exercise that can instantly reveal the gaps in your current sales process

    You don’t have to fix everything overnight. Systems are built in layers. Choose one piece of your process to document or improve this week and start there.

    I would love to connect on Facebook: https://www.facebook.com/JenTaylorConsulting/ & Instagram: https://www.instagram.com/jentaylorconsulting/!


    Show notes available at:

    https://jentaylorconsulting.com/design-your-wedding-business-podcast/

    Show more Show less
    20 mins
  • How to Sell Without Feeling Salesy
    Mar 16 2026

    What if the reason selling your services feels so uncomfortable isn’t because you’re bad at sales… but because you’ve been thinking about it the wrong way all along?

    In this episode, I’m unpacking the truth about sales for creatives and wedding professionals who never started their businesses to become salespeople. I share why selling can feel awkward, pushy, or even manipulative, and why so many talented professionals struggle with it. More importantly, I walk through a powerful reframe that completely changes the sales conversation. Instead of convincing, performing, or pitching, what if sales were simply an act of service? I explore how trust, transparency, and alignment can transform the way you approach consultations and client conversations.

    Topics covered in this episode include:

    • A mindset shift that can instantly change how you approach selling
    • The role boundaries play in attracting better aligned clients
    • Where trust is actually built long before a consultation ever happens
    • One simple way to audit your current sales process and uncover what is not working


    I would love to connect on Facebook: https://www.facebook.com/JenTaylorConsulting/ & Instagram: https://www.instagram.com/jentaylorconsulting/!


    Resources Mentioned:

    Book a Free Business Audit: https://jentaylorconsulting.com/free-business-audit/

    Show notes available at:

    https://jentaylorconsulting.com/design-your-wedding-business-podcast/

    Show more Show less
    15 mins
  • 134: From Word of Mouth to Well-Known – Strategic Partnerships in the Wedding Industry
    Mar 2 2026

    Are you relying on word of mouth to grow your wedding business and secretly wondering what happens if it dries up?

    In this episode, I’m breaking down the difference between casual referrals and intentional strategic partnerships and why that shift can completely change your visibility, bookings, and reputation in the wedding industry. I share how relying solely on word of mouth can keep you invisible and unsearchable, and how building purposeful vendor relationships positions you as the go to planner that venues, photographers, caterers, and DJs actually want to work with. This is about moving from luck to leadership.

    Topics covered in this episode include:

    • Why “I get all my business from word of mouth” can quietly cap your growth
    • The key difference between casual referrals and intentional partnership building
    • How to identify your top five vendors to nurture this quarter

    I would love to connect on Facebook: https://www.facebook.com/JenTaylorConsulting/ & Instagram: https://www.instagram.com/jentaylorconsulting/!


    Resources Mentioned:

    Book a Free Business Audit: https://jentaylorconsulting.com/free-business-audit/

    Show notes available at:

    https://jentaylorconsulting.com/design-your-wedding-business-podcast/

    Show more Show less
    16 mins
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