From Social Media to Interest Media: How Small Businesses Win by Speaking to What Customers Care About
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In this episode, Martin Brossman explains how marketing and social media are changing as platforms increasingly reward content based on customer interests, questions, and intent, not just followers or brand loyalty. Learn why small businesses must better understand exactly who their ideal customer is and how micro-education, useful answers, and relevant content can help you get found, build trust, and stay visible in a world driven by interest-based discovery.
My Success Coaching website is https://Coachingsupport.com . To join Martin Brossman's Small Business Monthly News Letter for useful tips and more, sign-up here: https://bit.ly/MartinsNewsletter If you value this podcast, share it! Email me what shows you like and what you want more of. Please include the word podcast and the show you are referencing in the subject line to martin@martinbrossman.com - Find all my online content at https://linktr.ee/martinbrossman